Strategic Management
Strategic Management
Strategic management involves two processes: first, the process of identifying specific goals for a firm and designing strategies to achieve those goals, and second, the process of implementing those strategies. It is easy to say that your goal is to increase sales by 50% in three years, but how do you achieve that goal? Are you going to lower prices, acquire a competitor, move into other businesses, or do something else? Assuming you are going to lower prices, how will you do so and keep profits up? These are the sorts of questions that strategists must answer.
Duration: 45 Hours
Level: Not defined
Certification: Yes
Cost: Free
Language: English
Type: Self-Paced
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